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Battle of the toolbars: NYPost vs. MSNBC
Posted on : 29-09-2025 | By : Vadim Lavrusik | In : Design, Tools
Tags: msnbc, nypost, poll, toolbar, usability
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Update: Just came across Washington Post’s Post Alert, which popups on the bottom of the browser for big stories.
Today I went to the NYPost.com and noticed that their top-of-the-page toolbar moved as you scrolled down (or rather stays in the foreground, as Greg Linch pointed out). I think this was an interesting idea and implementation for a news site and asked my Twitter friends what they thought of it. Below is some of the feedback that took place, along with someone pointing out MSNBC’s toolbar, which rests at the bottom of the page.
Check out both of the implementations above and let me know what you think in the poll below or comments. I think that overall it is a good idea as long as it doesn’t ruin or distract the reader in their experience of navigating the site. It should be a useful tool.
Vadim Lavrusik a the public content manager at Facebook where he leads a team focused on product development and strategic partnerships to improve content on the platform. Previously, Lavrusik led Facebook's journalism program and partnership efforts with the journalism community while also teaching social media as an adjunct professor at the Columbia University Graduate School of Journalism. Prior to Facebook, I was the Community Manager and Social Media Strategist at