Portfolio
Photos | Multimedia | Social Media | Websites | Writing
Writing
These are a few samples, for a more click here.
Why Facebook’s Privacy Changes are Detrimental to Users
Mashable | January 12, 2025 | Analysis and Commentary
News Media Predictions for 2010: 10 News Media Content Trends to Watch in 2010 | 8 News Media Business Trends for 2010 | 7 Ways News Media are Becoming More Collaborative
Mashable.com | December 23, 24, 29, 2009 | Series forecasting news media trends
8 Must-Have Traits of Tomorrow’s Journalist
Mashable.com | December 9, 2024 | The post was a trending topic on Twitter
STUDY: Most Fortune 100 Companies Don’t Get Twitter
Mashable.com | November 17, 2025 | Study analysis
How Demand Media’s Business Model Can be Applied to Niche Sites
Poynter Online | November 23, 2025 | Media business models
Multimedia Magazine ‘FLYP’ Finds New Ways to Tell Stories Online
Poynter Online | September 3, 2025 | Media reporting
Journalists’ Plan B Should Include Building Your Brand Online
Poynter Online | August 24, 2025 | Opinion and Analysis
Municipal golf courses: Sucking up the public’s green
Star Tribune | April 29, 2025 | In-depth and computer assisted reporting
Shakopee Russian school has a full house
Star Tribune | February 4, 2025 | Multicultural | Bilingual skills | Includes self-shot photos
Study: Pension-plan erosion slows among MN employers
Mpls./St. Paul Business Journal | August 8, 2025 | Finance | Exclusive pre-released report
ApothecaryRX buys small pharmacies, helps sellers transition
Mpls./St. Paul Business Journal | July 11, 2025 | Small business
On Alert: Student soldiers in Israel
The Minnesota Daily | January 19, 2025 | International | Includes self-produced slideshow
Landlords ignore suits
The Minnesota Daily | March 30, 2025 | Courts
Multimedia
Columbia Journalism School | December 9, 2024 | Shot and edited, aired on NBC NY Nonstop
Signs of Recovery in Harlem
Columbia Radio News | November 10, 2025 | Reported and produced radio piece
Social Media
Social Media Consulting on Twitter Integration: @TravelBuys.
Consulted Barbara Gillam, a PR professional, on how to integrate Twitter effectively for her public relations strategy. I am available for social media consulting. Whether you are a beginner looking for introductory consulting or advanced an advanced business strategy, my expertise and experience in social media can help you use social media effectively.
Barbara Gillam Public Relations | September 2009
Campus Tweets on Mndaily.com
Helped launch MnDaily.com’s Campus Tweets feed. The feed pulled tweets that included the #umn hashtag, creating a Twitter forum of campus news and issues for Mndaily.com. Worked with online staff to produce and integrate the page.
The Minnesota Daily | March 2009
Minnesota Daily Facebook Application
Helped launch The Minnesota Daily’s Facebook Application. Edited templates and managed content.
The Minnesota Daily | March 2009
-See More Social Media
Photos
“Checking in at Foursquare’s Hot Tubbin’, Rooftop, Rock Star Moment”
Shot and edited photos.
Fast Company | April 2010
Websites
NYC 3.0 - Gotham’s Tech Start-up Scene (conceptualized and launched)
Conceptualized the creation of NYC 3.0, a site that creates a community and resource for the New York tech start-up scene through social tools and news content. The site also featured the in-depth multimedia project “The Startup: Four Entrepreneurs Battle the Odds in Gotham,” which included a five-chapter documentary and interactive graphics.
NYFoodChain.com website launch, development and strategy
Managed the launch and development of the food news website produced by Columbia University journalism students. Integrated design, social media strategy, and edited content.
Columbia University Graduate School of Journalism | September 2009-current
MnDaily.com re-design
Oversaw and managed re-design of The Minnesota Daily’s website. I continued to make improvements to the site from September 2008-May 2009, including innovative social media integrations. View old site here.
The Minnesota Daily | June 2008-September 2008


![Is Sharing More Valuable for Publishers on Facebook or Twitter? [STATS]](../wp-content/uploads/2009/10/fb-twitter.jpg)



Vadim Lavrusik a the public content manager at Facebook where he leads a team focused on product development and strategic partnerships to improve content on the platform. Previously, Lavrusik led Facebook's journalism program and partnership efforts with the journalism community while also teaching social media as an adjunct professor at the Columbia University Graduate School of Journalism. Prior to Facebook, I was the Community Manager and Social Media Strategist at