Featured Posts

Facebook + Journalism 101Facebook + Journalism 101 Academia could be more social. So recently, I setup a Facebook Group for "Social Journalism Educators" to be able to connect and share resources around how they are teaching...

Read more

My Next Chapter: Facebook JournalismMy Next Chapter: Facebook Journalism This was originally posted on my Facebook Page. Also, read CNN's coverage of my new role. ------ I am honored to announce that I will be joining Facebook as Journalist...

Read more

Is Sharing More Valuable for Publishers on Facebook or Twitter? [STATS] Is Sharing More Valuable for Publishers on Facebook... This is an excerpt of analysis I recently wrote on Mashable about how our Twitter users interact with our content vs. those on Facebook. The result: Facebook's click-per-share...

Read more

Facebook & Its Growing Role in Social JournalismFacebook & Its Growing Role in Social Journalism This is an excerpt from a post I recently reported for Mashable.com. Read the full piece here. A Facebook-only news organization? It was only a matter of time. The...

Read more

New to Twitter? Here Are 12 Tips From the CommunityNew to Twitter? Here Are 12 Tips From the Community For someone just starting out on Twitter, the social information network can be intimidating. It has its own language, limitations, and features that are very unique to the...

Read more

Vadim Lavrusik Rss

Facebook news application source code open to college news sites

Posted on : 06-02-2009 | By : Vadim Lavrusik | In : Facebook, Online Journalism, Social Media, Tools

Tags: , , , , , , , , ,

12

faceboookdailyNewsCloud, which developed the Minnesota Daily Facebook application and HotDish, is offering the source code to other college papers interested in customizing it and managing it themselves. (Disclaimer: I was editor of the Daily when we launched the application.)

The application allows users to post links to articles that they find interesting and rewards them for doing so. Users also get points for engaging the content in other ways, such as sharing it with their friends, commenting on it, etc. The user is rewarded with points that add up to prizes that the news organization offers.

The application, I think, has a lot of potential to be used as a business model for news organizations through the rewards system. The basic idea is that they could sell the “challenges” to business. A business pays to have a challenge that rewards a user that attends their restaurant or visits their website, etc. This could be a form of direct advertising for the business and a reward for the user. For more on this idea, check out the column I wrote for the Daily before the launch, or visit Tara George’s recent story on Poynter.org that outlines the application.

The application can be quite useful for any news organization. At the Minnesota Daily, the application helped us refer thousands of Facebook users to the MnDaily.com website. In one month, the Daily had 15,000 visitors through Facebook. These are users that may have never visited the site before.

The news organization that uses the application is able to feature their own stories above the fold of the application. The application also has capability to feature slideshows, videos and gives users the ability to contribute their own blog posts. Users also can share articles that aren’t related to the news organization. It’s all about creating a sense of community through the social media site.

Because stories are so viral on Facebook, it is a great tool to enhance the interlinking of stories on the Web and bring more readers to a news site. NewCloud, the Seattle-based news aggregator that developed the application, is offering the code or their services. News organizations can hire NewsCloud to manage it for them. If you have questions about how it worked for the Daily, I would be happy to share.

Comments (12)

[…] the full post here. It is a follow-up to a previous post on the Facebook applications. Share […]

How do I get the API Key Application NewsCloud?

I am not quite sure what you're asking. The code is open for you to build your own application.

Today abercrombie and fitch runs hundreds of retail stores and is doing a very brisk business indeed. hollister is very popular and is often associated with campus sports and lesiure activities. The abercrombie outlet male model sets a new standard in modeling.

Today abercrombie and fitch runs hundreds of retail stores and is doing a very brisk business indeed. hollister is very popular and is often associated with campus sports and lesiure activities.

Today abercrombie and fitch runs hundreds of retail stores and is doing a very brisk business indeed. hollister is very popular and is often associated with campus sports and lesiure activities. The abercrombie outlet male model sets a new standard in modeling.

What would have been even nicer would have been a look at other major cities and compared to New York just to see how they have fared also. Granted, for logistics, not exactly possible, but maybe..it could have been done from online resources. After all, the impetus behind this all was to create a digital profile. Think it might have gone hand in hand?
hmm..maybe

As others here have stated, it would be nice to see a follow up piece. Has it gotten any better in the big apple or worse?

hello there and thank you for your info – I have certainly picked up
something new from right here. I did however expertise several technical issues using this
website, since I experienced to reload the site a lot of times previous
to I could get it to load correctly. I had been wondering if your
web hosting is OK? Not that I’m complaining, but slow loading instances times will often affect your placement in google and could damage your quality score if advertising and marketing with Adwords. Well I’m adding this RSS to my
email and could look out for a lot more of your respective fascinating content.
Ensure that you update this again very soon.

Flash web designers will like the cost and the creativity of the Trendy Flash Site Builder.

It’s a good idea to have separate email promotions for prospects and customers, too, because you typically need to send different information to the different groups. You can make corrections directly instead of having to search mistake through the code, if something does not seem OK for you.

Hi every one, here every one is sharing such knowledge, thus it’s good to read this website, and I used to pay a visit this weblog everyday.

Instead, it is a consequence that it is never the actual
situation that all a brand’s supporters would be on Twitter on top of that,
all observing both tweet in which goes outside.. During the
early days of Twitter, we applied one of these packages..
Know, you can’t go with hyphens in your consumer identify, you
could need underscores..

Write a comment